Colgate Active Salt Neem toothpaste fights germs with the goodness of active salt & Neem, known for its antibacterial properties salt helps to scrubs away germs while Neem helps to fight germs & gum problems. This formulation makes gums healthier and tightens it also helps to fights Pyorrhea. This Colgate Active Salt Neem is enriched with 5 other powerful natural ingredients like lemon (whitens teeth), clove (protects against cavities), Nilgiri (freshens breath), Tulsi (Anti germ), and Ajwain Ke Phool (tightens gums) which gives you overall prevention against dental problems, like germs, plaque & bad breath-causing bacteria. It is a perfect toothpaste for preventing staining, enamel problem, malodor, & tooth decay. Recommended Usage: Put a pea size amount of our Colgate toothpaste on the head of the toothbrush. Insert the toothbrush into your mouth & use gentle, short strokes to brush your teeth. For a better experience try with Colgate Slim Soft Himalayan Salt Toothbrush. For optimal results, brush twice daily for 2min. Colgate toothpaste is always 100% vegetarian and gluten-free. We care about our environment, Colgate India is the nation’s first to earn TRUE Zero Waste Platinum certification for all its four manufacturing sites in India, from Green Business Certification Inc. (GBCI). This toothpaste is made in India, with the highest quality standards.